Job Description

Digital Marketing Specialist (Meta & Google Ads)

We are seeking a data-driven

Digital Marketing Specialist

to plan, execute, and optimize paid ad campaigns on

Meta

(Facebook, Instagram) and

Google Ads

. The ideal candidate will have a proven track record of driving conversions, traffic, and sales while managing ad budgets effectively.

Key Responsibilities:

Campaign Strategy & Management:

Develop, launch, and manage paid campaigns on Google and Meta platforms.

Performance Optimization:

Monitor key metrics (ROI, CPA, CTR) and conduct A/B testing to maximize ad performance.

Audience & Keyword Research:

Identify target audiences and conduct thorough keyword research to ensure effective targeting.

Reporting & Analysis:

Analyze campaign data to provide actionable insights and deliver performance reports.

Trend Awareness:

Stay current with platform updates, ad policies, and industry trends to keep strategies innovative.
Job Types: Full-time, Permanent

Pay: ₹28,000.00 - ₹60,000.00 per month

Work Location: In person