Digital Marketing Specialist

Year    KL, IN, India

Job Description

Location:

Kochi, Kerala

| Experience:

2-5 years

| Type:

Full-Time

Role Overview



We are looking for a

performance-driven digital marketer

who lives in numbers, experiments aggressively, and takes full ownership of building high-quality leads and measurable growth for our brands.

This is not a "posting and reporting" role. This is a

result-focused, analytical, hands-on growth role

.

Key Responsibilities



Plan, execute, and optimise paid campaigns across Meta, Google, YouTube, and relevant platforms Build and manage funnels: TOFU ? MOFU ? BOFU with clear conversion KPIs Run A/B tests, creative experiments, landing page optimisation, audience segmentation, and retargeting Closely collaborate with creative and content teams to ensure performance-focused creatives Track CPL, CAC, ROAS, lead quality and continuously lower acquisition costs Build dashboards, campaign reports, insights, and recommendations for leadership Identify new growth channels, trends, and opportunities proactively

What We're Looking For



Proven hands-on experience managing meaningful ad spends and delivering ROI Strong understanding of paid ads, analytics, attribution, pixels, tracking and remarketing Analytical thinking + creativity combo, can problem-solve using both data and intuition Ownership mindset: you care about outcomes, not tasks Experience with lead funnels, landing pages, email automation / CRM is a plus

Why Join Us



Work directly with leadership and influence real business growth Freedom to experiment, fail fast, and build scalable systems Be part of a fast-growing startup ecosystem building meaningful products
Job Type: Full-time

Pay: ₹25,000.00 - ₹45,000.00 per month

Work Location: In person

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Job Detail

  • Job Id
    JD5019320
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    KL, IN, India
  • Education
    Not mentioned
  • Experience
    Year