Job Description

Digital Marketing Specialist (2+ Years Experience)

Location: Thykoodam

Company: Bariks Luxe

Job Type: Full-time

About the Role:

We are looking for a skilled and results-driven Digital Marketing Specialist with at least 2 years of experience to join our team. The ideal candidate should have strong expertise in SEO, Google Ads, Social Media Advertising, and Website Building/Management. You will be responsible for planning, executing, and optimizing digital campaigns to drive brand awareness, traffic, and conversions.

Key Responsibilities:

Develop and implement effective SEO strategies to improve search rankings and organic traffic. Plan, create, and manage Google Ads campaigns (Search, Display, Video). Run high-performing social media ad campaigns across platforms such as Meta, Instagram, and others. Build, update, and maintain websites on platforms such as WordPress, Shopify, or similar. Conduct keyword research, competitor analysis, and performance tracking. Monitor campaign KPIs and optimize for maximum ROI. Collaborate with the creative and content teams for better campaign output. Prepare monthly performance reports and insights.

Required Skills & Qualifications:

Minimum 2 years of proven experience in digital marketing. Strong knowledge of SEO tools (Google Search Console, SEMrush, Ahrefs, etc.). Hands-on experience with Google Ads and Meta Ads Manager. Ability to build and manage websites (WordPress/Wix). Good understanding of analytics tools like Google Analytics. Strong communication and analytical skills. Ability to work independently and meet deadlines.

Preferred Qualifications:

Google Ads certification Basic design knowledge (Canva/Photoshop) Salary: Based on experience
Job Type: Full-time

Pay: ?25,000.00 - ?30,000.00 per month

Work Location: In person