with 3-5 years of hands-on experience in managing and optimizing digital campaigns across multiple platforms. The ideal candidate will have strong analytical skills, creative thinking, and a proven track record in driving brand awareness and lead generation through digital channels.
Key Responsibilities:
Plan, execute, and manage digital marketing campaigns across Google Ads, Meta (Facebook/Instagram), LinkedIn, and other relevant platforms.
Drive website traffic and lead generation through SEO, SEM, email marketing, and social media strategies.
Manage and grow company presence across social media channels with engaging, on-brand content.
Monitor campaign performance, analyze data, and provide actionable insights to improve ROI and conversion rates.
Collaborate with content, design, and sales teams to ensure consistent messaging and impactful campaigns.
Conduct keyword research, competitor analysis, and website audits to improve search rankings.
Stay current with digital marketing trends, tools, and algorithm updates to maintain competitive advantage.
Requirements:
Bachelor's degree in Marketing, Business, Communications, or a related field.
3-5 years of experience in digital marketing, preferably in a B2B or B2C environment.
Proficiency in Google Ads, Google Analytics, Meta Ads Manager, and SEO tools (e.g., SEMrush, Ahrefs, Google Search Console).
Experience managing email campaigns (Mailchimp, HubSpot, or similar platforms).
Strong understanding of web analytics, conversion optimization, and performance tracking.
Excellent written and verbal communication skills.
Creative mindset with strong attention to detail and problem-solving ability.
Good to Have:
Certifications in Google Ads, Google Analytics, or Meta Blueprint.
Experience with WordPress or marketing automation tools (HubSpot, Zoho, etc.).
Basic knowledge of HTML/CSS and web design principles.
Job Type: Full-time
Pay: From ?25,000.00 per month
Work Location: In person
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