Studegram Edu Tech Pvt Ltd is a leading study abroad consultancy, committed to helping students achieve their dream of studying overseas. We combine innovative strategies with personalized services to connect students with the best educational opportunities worldwide.
Role Overview
We are looking for a highly skilled and motivated
Digital Marketing Specialist
with a minimum of 2 years of experience. This role involves creating and executing impactful digital marketing strategies tailored to the study abroad sector, driving lead generation, and enhancing our online presence.
Key Responsibilities
Digital Campaign Management
Develop and implement targeted marketing campaigns on platforms like Google Ads, Facebook, Instagram, and LinkedIn.
Optimize campaigns to maximize ROI and ensure lead generation.
Content Creation & Strategy
Plan and create engaging content for websites, blogs, email campaigns, and social media platforms.
Ensure all content aligns with SEO and brand guidelines to target study abroad aspirants effectively.
Social Media Marketing
Manage and grow our presence across social media channels, ensuring consistent and engaging messaging.
Develop creative campaigns to boost engagement and reach.
SEO and Website Management
Perform on-page and off-page SEO to improve website rankings.
Analyze website traffic and recommend improvements for better user experience.
Analytics and Reporting
Track, analyze, and report campaign performance using tools like Google Analytics and SEMrush.
Provide actionable insights to improve marketing strategies.
Collaboration & CRM Integration
Work closely with counselling and sales teams to ensure seamless lead conversion.
Use CRM tools effectively to manage and nurture leads.
Key Qualifications
Education
: Bachelor's degree in Marketing, Communications, or a related field.
Experience
: Minimum 2 years of proven experience in digital marketing, ideally in the education or study abroad industry.
Skills
:
Proficiency in Google Ads, Facebook Business Manager, and SEO tools.
Strong knowledge of digital marketing trends, analytics, and content strategies.
Excellent communication and creative skills.
Ability to work collaboratively in a fast-paced environment.
Preferred Skills
Knowledge of the study abroad industry and international education trends.
Experience with analytics platforms like HubSpot, Zoho CRM, or similar.
Proven track record of running successful ad campaigns.
What We Offer
A collaborative and dynamic work environment.
Competitive salary with performance-based incentives.
Opportunities for professional growth and development.
Job Types: Full-time, Permanent
Pay: ?15,000.00 - ?35,000.00 per month
Benefits:
Cell phone reimbursement
Internet reimbursement
Education:
Bachelor's (Preferred)
Experience:
Digital marketing: 1 year (Required)
total work: 2 years (Preferred)
Work Location: In person
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