We are seeking a qualified Digital Marketing Specialist to lead the development of effective, long-term digital marketing strategies for our company. The ideal candidate should possess extensive marketing experience and a strong passion for digital technologies. You will collaborate closely with various teams to ensure consistency across all digital marketing channels and provide innovative ideas to enhance and maintain a robust online presence for the company and its clients.
Key Responsibilities:
Social Media Management:
You will be responsible for day-to-day tasks associated with digital marketing, branding, and marketing activities. This role requires a candidate to have exceptional communication skills, knowledge of social media marketing, and web analytics. Should be able to make flyers on Canva or Photoshop.
Google Ads Management:
Design, optimize, and oversee Google Ads campaigns aimed at boosting brand visibility, driving traffic, and generating high-quality leads. Regularly monitor and analyze campaign performance, making data-driven adjustments to achieve optimal outcomes.
Paid Advertising:
Create and implement paid advertising campaigns across multiple platforms, including social media and display networks. Employ additional strategies to enhance campaign effectiveness and return on investment (ROI).
Campaign Management:
Demonstrated experience in managing campaigns on platforms such as Google, Meta, Youtube.
Analytics and Reporting:
Conduct regular analyses and reporting on the performance of digital marketing campaigns using Google Analytics. Provide actionable insights and recommendations for ongoing improvement.
Lead Generation:
Generate high-quality leads through digital marketing initiatives. Implement lead generation strategies and monitor lead conversion rates.
Budget Management:
Effectively manage the digital marketing budget, allocating resources to campaigns that yield the best results.
Other Office Duties if required
Requirements:
Please attach CV with Photo, samples of previous work in a single PDF file.
Bachelor's degree in marketing, business, or a related field.
Min 2 plus yrs Experience in Campaign Management
Experience editing flyers, Graphics on Canva or Photoshop.
Minimum 2+ years of experience in digital marketing, with a strong focus on Google Ads, paid advertising on multiple platforms.
Experience using Wordpress Websites and making required edits.
Proficiency in using Google Ads, Google Analytics, and other digital marketing tools.
A track record of successful digital marketing campaigns with measurable results.
Excellent analytical and data-driven decision-making skills.
Strong written and verbal communication skills in English, Malayalam is a must .
Job Types: Full-time, Permanent
Pay: ₹25,000.00 - ₹30,000.00 per month
Benefits:
Paid sick time
Ability to commute/relocate:
Kochi, Kerala: Reliably commute or planning to relocate before starting work (Required)
Education:
Bachelor's (Required)
Experience:
Digital marketing: 2 years (Required)
Campaign Management: 2 years (Required)
Language:
English (Required)
Malayalam (Required)
Work Location: In person
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