Job Description

Job Title:

Digital Marketing Specialist

Location:

HSR Layout, Bangalore

Experience Required:

5+ years

Industry:

Construction / Real Estate

Company:

Uniquebuildss

About Us:

At

Uniquebuildss

, we specialize in delivering high-quality residential and commercial construction projects across Bangalore. With innovation and design at our core, we are looking for a dynamic

Digital Marketing Specialist

to amplify our online presence and drive qualified leads through strategic digital campaigns.

Key Responsibilities:

Lead Generation:

Plan and execute online lead generation strategies specifically tailored for the construction/real estate industry. Use platforms such as Google Ads, Facebook/Instagram Ads, LinkedIn, etc. to generate quality leads.

Social Media Management:

Manage and grow presence across key platforms - Instagram, Facebook, YouTube, LinkedIn, etc. Create, schedule, and optimize engaging content in line with brand tone and marketing goals. Monitor metrics and audience insights to improve performance.

SEO & Website Management:

Optimize company website and landing pages for organic traffic growth and conversion. Work with developers/designers to ensure the website remains user-friendly, responsive, and conversion-focused.

Analytics & Reporting:

Track and report performance of all digital campaigns (ROI, CTR, CPL, etc.). Make data-driven decisions to refine campaigns and meet lead generation targets.

Branding & Content:

Work with content creators/designers to develop promotional materials, videos, reels, blogs, etc. Ensure consistent brand messaging across all digital channels.

Requirements:

Minimum 5 years of experience in digital marketing, preferably with exposure to the construction or real estate industry. Proven track record in

online lead generation

and managing performance marketing campaigns. Strong hands-on experience with Google Ads, Meta Business Suite, SEO tools (SEMRush, Ahrefs), Google Analytics, etc. Good understanding of social media algorithms, trends, and paid media strategies. Excellent communication skills and ability to work cross-functionally.
Job Type: Full-time

Pay: ₹35,000.00 - ₹50,000.00 per month

Benefits:

Cell phone reimbursement Paid sick time Paid time off Provident Fund
Schedule:

Day shift Fixed shift Morning shift
Experience:

Digital marketing: 5 years (Required)
Work Location: In person

Expected Start Date: 01/07/2025