Job Description

: Step into the role of a Digital Marketing Specialist with a primary focus on Search Engine Optimization (SEO).

Job Title: Digital Marketing Specialist

Location: Bangalore

About Us: At AapkaPainter.com, we are disrupting the country's painting services industry, making painting homes as easy as ordering a pizza. Leveraging technology, we bring efficiency, automation, and service guarantee to the 1 lakh crore Indian painting industry, assuring a hassle-free painting experience to customers. AapkaPainter has scaled to offer painting, waterproofing, and allied services across the top 11 cities of India and has painted over 40000+ beautiful homes with an amazing customer satisfaction and happiness rating of 4.6 out of 5.

•Responsibilities:•

Search Engine Optimization (SEO):


Develop and execute comprehensive SEO strategies to improve organic search rankings and drive traffic.


Conduct keyword research, on-page and off-page optimization, and manage technical SEO audits.


Collaborate with developers to resolve technical issues affecting website performance.


Monitor and report on SEO performance using tools like Google Analytics, Search Console, SEMrush, or Ahrefs.


Stay updated on SEO trends, algorithm changes, and best practices.

Paid Marketing :


Work with agencies in setting up and optimizing paid campaigns on platforms like Google and Meta


Provide recommendations to enhance campaign performance and ROI.

Data-Driven Analysis:


Analyze the performance of SEO and paid campaigns to identify trends and insights.


Use data to create strategies and optimize marketing efforts to grow top-funnel

Cross-Functional Collaboration:


Work with content creators, developers, and designers to ensure all marketing efforts are aligned with business objectives.


Coordinate with other teams to integrate paid strategies with ongoing campaigns.

Qualifications Skills:


Education: Bachelor's degree in Marketing, Business, or a related field.


Experience: 2-4 years of experience in SEO; familiarity with SEM and affiliate marketing is a plus.


Technical Skills:
Proficiency with tools like Google Analytics, SEMrush, Ahrefs, or similar.


Hands-on experience with Excel/Google Sheets and data analysis


Soft Skills:


Strong analytical and problem-solving skills.


Excellent communication and collaboration abilities.


Self-motivated with a results-oriented mindset.

Job Types: Full-time, Permanent

Pay: ₹1,200,000.00 - ₹1,600,000.00 per year

Benefits:

• Cell phone reimbursement
• Health insurance
• Paid sick time
• Provident Fund

Schedule:

• Day shift

Application Question(s):

• Prociency with tools like Google Analytics, SEMrush, Ahrefs, or similar.


Hands-on experience on Excel/Google sheets and data analysis

• 2-4 years of experience in SEO; familiarity with SEM and aliate

marketing is a plus.

• Bachelor's degree in Marketing, Business, or a related field.

Education:

• Bachelor's (Required)

Experience:

• Digital marketing: 2 years (Required)
• total work: 3 years (Required)

Work Location: In person