Job Description

A Digital Marketing job description on Naukri.com typically involves creating and executing online strategies (SEO, SEM, Social Media, Email) to boost brand awareness, generate leads, and drive sales, requiring skills in content creation, analytics (Google Analytics), campaign management, and platform expertise (HubSpot, CleverTap) for roles from Executive to Head of Digital, focusing on data-driven optimization and cross-functional collaboration. Key Responsibilities

Strategy & Execution

: Develop and implement digital marketing plans across SEO, PPC, Social Media, Email, and Display.

Content Creation

: Write engaging SEO-optimized content (blogs, videos, social posts) and manage content calendars.

Campaign Management

: Oversee paid and organic campaigns, including Google Ads, social media ads, and email marketing.

Analytics & Reporting

: Monitor campaign performance, analyze data (Google Analytics, SEMrush), and provide optimization insights.

Social Media Management

: Manage platforms, engage with followers, and run campaigns.

Website Management

: Update and manage digital properties.

Collaboration

: Work with design, sales, and product teams for consistent messaging.
Essential Skills & Tools

Platforms

: Google Analytics, SEMrush, Hootsuite, HubSpot, Zoho, CleverTap.

Technical

: SEO, SEM, Content Writing, Email Marketing, Video Marketing, CRM.

Soft Skills

: Analytical skills, communication, creativity, and understanding of B2B/B2C marketing.
Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹20,000.00 per month

Work Location: In person