Job Description

Job Title: Digital Marketing Executive

Location: Gurugram

Employment Type: Full-Time

About the Role:

We are looking for a dynamic

Digital Marketing Executive

with a strong understanding of

Social Media Optimization (SMO)

, along with working knowledge of

SEO

and

PPC campaigns

. The ideal candidate should be creative, analytical, and results-driven, with the ability to manage brand visibility, engagement, and performance across digital platforms.

Manage and optimize social media platforms (Facebook, Instagram, LinkedIn, YouTube, Twitter).

Create, schedule, and publish engaging social media content.

Increase brand awareness, audience engagement, and follower growth.

Monitor and analyze social media performance with insights and analytics.

Handle community interactions, comments, and online reputation.

Perform on-page and off-page SEO activities.

Conduct keyword research and competitor analysis.

Optimize website structure, content, and meta tags for better ranking.

Track SEO performance using tools like Google Analytics, SEMrush, Ahrefs, etc.

Support and manage small-scale PPC campaigns (Google Ads, Meta Ads).

Monitor ad performance, ROI, and suggest improvements.

Collaborate with design/content team for creatives and campaigns.

Stay updated with latest digital marketing trends and tools.

Requirements:

Bachelor's degree in Marketing, Digital Media, or a related field.

1-3 years of experience in digital marketing.

Hands-on experience with social media platforms, SEO tools (Google Analytics, SEMrush, Ahrefs, etc.), and PPC platforms.

Strong creative and content writing skills.

Expert knowledge of Canva/Photoshop/video editing tools is a plus.

Excellent communication, analytical, and problem-solving skills.

Job Types: Full-time, Permanent

Pay: ₹30,000.00 - ₹45,000.00 per month

Benefits:

Food provided Health insurance Leave encashment Paid sick time Provident Fund
Ability to commute/relocate:

Gurugram, Haryana: Reliably commute or planning to relocate before starting work (Preferred)
Education:

Bachelor's (Preferred)
Experience:

Digital marketing: 2 years (Required) Social media marketing: 2 years (Required) SEO: 2 years (Required) Meta Ad: 2 years (Preferred) Content creation: 2 years (Required) Graphic design: 2 years (Required) Canva: 2 years (Required)
Work Location: In person