Job Description

Position:

Digital Marketing Specialist - Google Ads

Experience:

3-5 Years

Location:

Dwarka, West Delhi (Candidates from West Delhi preferred)

Industry:

Digital Marketing Agency

Employment Type:

Full-time

About the Role

We are looking for a highly skilled

Google Ads Specialist

who has a strong background in managing

lead generation and e-commerce campaigns

. The candidate must have worked in a

Digital Marketing Agency

and should have experience managing

international clients or projects

. The role requires strong analytical skills, hands-on optimization expertise, and the ability to deliver measurable results.

Key Responsibilities

Plan, create & optimize performance campaigns on

Google Search, Shopping, Display, YouTube, and Performance Max

Manage campaigns focused on

Lead Generation & E-commerce

businesses Drive growth through strategic bidding, audience targeting, and campaign structuring Monitor performance KPIs such as ROAS, CPL, CTR, CAC, and conversions Prepare and deliver performance reports with actionable insights Handle communication with clients and provide strategy recommendations Troubleshoot tracking issues using GA4, Google Tag Manager, and conversion tracking tools Conduct keyword research, ad copy development, and landing page feedback Perform A/B testing for ads, targeting, and creative elements

Required Skills & Qualifications

Minimum

3-5 years

experience in Google Ads performance marketing

Agency experience is mandatory

Proven experience handling

international markets or global clients

Expertise in campaign scaling and budget management Strong analytical skills using Google Analytics, Ads dashboards & Excel/Sheets
Job Types: Full-time, Permanent

Pay: Up to ?40,000.00 per month

Work Location: In person