Job Description

Job Title: Digital Marketing Specialist

Location:

Office-based (6:00 AM - 2:30 PM IST)

Company:

Esteem Energy

Industry:

Solar Energy & Digital Marketing (AU/UK Clients)

Experience Required:

Minimum 3 years

Role Overview:

We are seeking an experienced, creative, and results-driven

Social Media Manager

to handle the end-to-end social presence of our Australian solar brands and other client accounts. This is a full-time

office-based

role with a strong focus on

lead generation

,

content creation

, and

consistent engagement

across platforms.

Key Responsibilities:

Create and execute social media strategies for

Australian solar brand.

Design and publish posts across platforms including

Facebook, Instagram, LinkedIn, and TikTok

Generate

qualified leads

within a set ad budget using organic and paid strategies Develop and maintain a

weekly content calendar

Ensure brand consistency across all visuals, posts, and communication Actively engage with followers: reply to comments, messages, and inquiries Keep pages "alive" with regular, relevant, and value-driven content Create basic creatives using

Canva

or similar tools Monitor and report

weekly performance analytics

(reach, engagement, leads, CPC, etc.) Launch and manage

paid ad campaigns

on Meta, LinkedIn, and Google (if needed) Collaborate with design, sales, and marketing teams as required

? Required Skills & Qualifications:

Minimum

3 years of experience

in social media management (preferably in solar, real estate, or service industries) Proven track record of

generating leads

through social media Hands-on experience with

Meta Business Suite, Ads Manager, Canva

, and scheduling tools Strong copywriting and visual storytelling abilities Basic knowledge of

video editing tools

(CapCut, Canva Video, or Adobe tools - a plus) Understanding of AU market audience behavior and peak posting times Excellent communication skills in English Ability to manage multiple brands/accounts simultaneously

Preferred (Bonus) Skills:

Experience working with

Australian clients

Familiarity with

solar industry terms

, offers, and consumer pain points SEO understanding for social posts Knowledge of

AI content tools

like ChatGPT, Jasper (optional)

Working Hours:

6:00 AM - 2:30 PM IST

(to align with Australian business hours)

Monday to Saturday

(Saturday half day)

Reporting:

Submit

weekly performance reports

Highlight growth in followers, engagement, leads, and ad spend vs return
Job Types: Full-time, Permanent

Pay: ₹25,000.00 - ₹35,000.00 per month

Application Question(s):

Have you managed social media campaigns targeting Australian audiences before? This is a full-time, office-based role in Ahmedabad (6:00 AM - 2:30 PM IST). Are you comfortable with these hours?
Experience:

Digital marketing: 3 years (Required)
Work Location: In person