Digital Marketing Specialist

Year    GJ, IN, India

Job Description

Location:

Ahmedabad (Work from Office)

Salary:

?20,000/month (Fixed)

Experience:

Minimum 1 Year (Meta Ads + Google Ads)

Job Type:

Full-time

Schedule:

6 Days a Week | Day Shift

About Trakky.in



Trakky.in is a fast-growing salon and spa discovery platform helping beauty and wellness businesses grow digitally. We work with top salons across cities to drive customer bookings through performance marketing and data-driven strategies. If you are skilled in ad campaign execution and want to be a part of a high-growth digital-first startup, we want you on our team.

Role Overview



We are looking for a

Digital Marketing Executive

with hands-on experience running

Meta (Facebook/Instagram)

and

Google Ads

campaigns. The ideal candidate will be responsible for lead generation, campaign setup, optimization, and reporting to drive real business results.

Key Responsibilities



Plan, execute, and optimize paid marketing campaigns on

Meta Ads Manager

and

Google Ads

. Generate quality leads for salons through location-based campaigns. Monitor daily performance and adjust ad strategies to maximize ROI. Write ad copies, select targeting criteria, and manage creatives. Set up conversion tracking, retargeting, and audience segmentation. Analyze and report campaign performance weekly using tools like Google Analytics and platform insights. Coordinate with the sales and creative teams to align marketing objectives.

Candidate Requirements



Minimum

1 year of experience

managing ad budgets on

Meta Ads (Facebook/Instagram)

and

Google Ads

. Proven results in

lead generation

or

conversion-based campaigns

. Strong understanding of campaign objectives, bidding strategies, CTR, CPC, CPA, ROAS, etc. Familiarity with

Google Analytics

,

Pixel setup

, and

conversion tracking

. Ability to write clear and catchy ad copies and briefs for creatives. Based in

Ahmedabad

(mandatory for office-based role). Bachelor's degree in marketing, business, or a related field preferred.

Perks & Benefits



Fixed monthly salary of ?20,000 Real-time learning from performance-driven marketing campaigns Career growth within a fast-paced startup Friendly and collaborative work culture Opportunity to manage live budgets with measurable impact

Why Join Trakky?



This is your chance to step into a growing digital-first company where your ad performance directly influences business growth. Be part of a marketing team that values creativity, results, and innovation.

Job Types: Full-time, Permanent, Fresher, Internship

Pay: From ?20,000.00 per month

Work Location: In person

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Job Detail

  • Job Id
    JD3812785
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    GJ, IN, India
  • Education
    Not mentioned
  • Experience
    Year