Job Description

Job Title

Digital Marketing Executive (DME)

Location

Head Office - Connaught Place (CP), New Delhi

Salary

?30,000 - ?35,000 per month

Employment Type

Full-Time

Job Summary

GD Goenka Healthcare is looking for a dynamic and performance-driven

Digital Marketing Executive

to support and execute digital marketing initiatives across platforms. The role involves hands-on campaign execution, lead generation, social media management, basic SEO activities, and performance tracking under the guidance of the Digital Marketing Manager.

This position plays a key role in supporting

admissions, franchise growth, and brand visibility

across India.

Key ResponsibilitiesDigital Campaign Execution

Execute and monitor digital campaigns on

Google Ads, Meta (Facebook/Instagram), and other platforms

. Assist in lead generation campaigns and optimize performance under guidance. Track daily campaign performance, leads, CPL, and conversions.

Social Media Management

Execute social media posts as per content calendar across platforms. Coordinate with design and content teams for creatives and copies. Monitor comments, messages, and basic engagement metrics.

SEO & Website Support

Support SEO activities including keyword research, on-page updates, and basic off-page tasks. Coordinate for website updates, landing pages, and content uploads. Ensure basic website hygiene and performance tracking.

Content & Coordination

Assist in execution of blogs, email campaigns, WhatsApp campaigns, and newsletters. Coordinate with internal teams for campaign requirements and timelines. Support franchise and admissions campaigns as assigned.

Analytics & Reporting

Maintain daily/weekly performance trackers. Assist in preparing reports using

Google Analytics, Meta Insights, and CRM dashboards

. Share insights and observations with the Digital Marketing Manager.

Qualifications & Experience

Bachelor's degree in Marketing, Digital Media, Communications, or a related field.

3 years of experience

in digital marketing or performance marketing. Hands-on exposure to

Google Ads and Meta Ads

preferred. Basic knowledge of SEO tools like

Ahrefs, SEMrush

, or similar is an advantage. Experience in education, healthcare, or service industry is a plus.

Skills & Competencies

Strong execution and coordination skills. Basic analytical and reporting ability. Good communication and team collaboration skills. Ability to manage multiple tasks and meet deadlines. Willingness to learn and stay updated with digital marketing trends.
Job Type: Full-time

Pay: ₹30,000.00 - ₹35,000.00 per month

Benefits:

Health insurance
Work Location: In person