Job Description

GK & Sons Automobiles Pvt. Ltd. is a leading name in the automobile industry, offering high-quality vehicles and exceptional customer service. To strengthen our brand presence and boost online growth, we are looking for a dynamic and creative Digital Marketing Executive to join our marketing team.

The Digital Marketing Executive will manage the company's online marketing activities, run paid ad campaigns, handle social media, and contribute to brand awareness and lead generation. This role requires creativity, analysis, and strong command of digital tools.

Key Responsibilities

1. Social Media Management

Plan, create, and publish posts across Facebook, Instagram, YouTube, and other platforms
Maintain a consistent brand voice and visual identity
Handle daily posting, engagement, comments, and messages
Grow followers and brand visibility
2. Paid Advertising

Run and optimize Google Ads and Meta Adscampaigns
Create ad copies, targeted campaigns, and audience segments
Monitor daily performance and optimize for best ROI
Manage budgeting and reporting
3. SEO & Website Management

Perform keyword research and SEO updates
Improve website ranking on Google
Collaborate with developers/design teams for website optimization
Track website traffic using Google Analytics
4. Content Creation

Create social media posts, reels, short videos, banners, and promotional content
Coordinate with graphic designers or use Canva
Write captions, blogs, and marketing content
5. Lead Generation

Run digital campaigns for automobile sales lead generation
Track leads and coordinate with showroom/sales teams
Improve conversion quality and reduce cost per lead
6. Market Research

Track competitors' digital activities
Study automobile market trends
Recommend new marketing strategies
7. Reporting

*Prepare daily, weekly, and monthly campaign performance reports

Analyze results and give improvement suggestions
Required Skills

Strong understanding of Digital Marketing tools & platforms*

Knowledge of Google Ads, Meta Ads, SEO, SEM*

Basic knowledge of Canva/designing*

Good communication skills & creative thinking
Ability to manage multiple campaigns
Data analysis and reporting skills
Knowledge of the automobile industry (added advantage)
Qualifications

Bachelor's degree in Marketing, Business, or any relevant stream
Certification in Digital Marketing preferred (Google, Meta, Hub Spot)
Experience

0-2 years (Freshers with good digital marketing knowledge can also apply)

Job Type: Full-time

Pay: ₹9,014.01 - ₹31,496.15 per month

Benefits:

Cell phone reimbursement Health insurance Paid sick time Paid time off Provident Fund
Work Location: In person