Job Description

Job Title

: Digital Marketing Specialist

Location

: Patna, Bihar

Company

: Procreative Solution Pvt. Ltd.

Salary

: ?15,000 to ?25,000 per month

Job Overview

:
Procreative Solution Pvt. Ltd. is seeking a dynamic and motivated Digital Marketing Specialist to join our growing team in Patna. The ideal candidate will have a passion for digital marketing, a deep understanding of online marketing strategies, and expertise in using tools like Google Console and Google Analytics. This role will be responsible for implementing, managing, and optimizing digital marketing campaigns across multiple platforms to drive engagement, brand awareness, and business growth.

Key Responsibilities

:

Develop, implement, and manage digital marketing campaigns to drive traffic, leads, and sales. Create and manage content for social media platforms including Facebook, Instagram, LinkedIn, and Twitter. Monitor and manage SEO efforts to enhance organic search rankings using tools like Google Search Console. Use Google Analytics to track and report on website traffic, user behavior, and campaign performance. Create email marketing campaigns and track their performance. Analyze digital marketing data and metrics to optimize strategies and improve ROI. Collaborate with the creative team to design graphics, ads, and content that align with brand guidelines. Conduct market research and stay updated on trends and best practices in digital marketing. Manage Google Ads, Facebook Ads, and other paid campaigns to meet KPIs. Prepare and present regular reports on the performance of digital marketing initiatives.

Skills & Qualifications

:

Bachelor's degree in Marketing, Communications, or a related field (preferred). 2 years of experience in digital marketing or related roles. Strong understanding of digital marketing concepts including SEO, SEM, social media, and email marketing. Proficiency in

Google Analytics

,

Google Search Console

, and other digital marketing tools. Experience with Google Ads, Facebook Ads, and other paid advertising platforms. Excellent written and verbal communication skills. Strong attention to detail, creativity, and problem-solving abilities. Ability to work independently and in a team environment.
Job Type: Full-time

Pay: ?15,000.00 - ?25,000.00 per month

Schedule:

Day shift
Work Location: In person