Job Description

Mayfield Corporate Office, the strategic headquarters for a dynamic manufacturing company specializing in high-quality rubber sheets, footwear (Hawai chappals), and specialized matting (gym mats and auto matting), is looking for an innovative Digital Marketing Specialist to drive our brand growth and product sales.

This is a unique opportunity to blend creative digital marketing with direct sales initiatives to expand our market presence.

The Role: Digital Marketing Specialist

You will be the core driver of our digital presence, responsible for crafting compelling campaigns that market both the Mayfield corporate brand and our diverse line of products. Your main duties will include:

Product Marketing: Developing and executing digital strategies to promote our full range of products, from rubber sheets in variant colors to finished consumer goods like Hawai chappals and gym mats*.

Content Creation:Managing and generating high-quality visual and written content across all digital platforms.
Lead Conversion:Transforming digital interest into measurable sales results through direct communication and follow-up.
Key Skills & Responsibilities

We are seeking a candidate with a strong blend of creative, technical, and direct-sales skills:

1. Product Photography & Videography: Exceptional skills in product photography and visual content creation optimized for digital media (social platforms, websites, and e-commerce).

2. Content Creation & Management: Proven ability to create engaging, brand-consistent content (graphics, posts, blogs) for platforms like LinkedIn, Instagram, and other relevant industry channels.

3. Digital Lead Generation & Nurturing: Experience in setting up and managing digital advertising campaigns (e.g., Google Ads, social media ads) to generate qualified leads.

4. Lead-to-Sale Conversion (Tele-Calling): Must be adept at converting leads through mobile/phone calling. This involves direct engagement, qualification, and persuasive communication to transition digital inquiries into confirmed sales orders.

5. Analytics & Reporting: Ability to track campaign performance, analyze key metrics, and adjust strategies to maximize ROI.

Why Join Mayfield?

Be part of a growing manufacturing enterprise where your digital marketing efforts directly translate into business growth. We offer a competitive salary, a collaborative environment, and the chance to market unique, essential products.

If you are a creative marketer who isn't afraid to pick up the phone and close a deal, we want to hear from you!

Job Type: Full-time

Pay: From ?12,640.50 per month

Work Location: In person