Job Title: Digital Marketing SpecialistDepartment: Digital MarketingReporting To: Senior Digital Marketing Specialist / Marketing ManagerLocation: JP Nagar 6th PhaseEmployment Type: Full-timeAbout the Role:We are seeking a skilled and creative Digital Marketing Specialist to plan, execute, and optimize online marketing campaigns across multiple digital channels. The ideal candidate will have a strong understanding of current marketing tools, strategies, and best practices to drive traffic, engagement, and conversions.Key Responsibilities: - Develop, implement, and manage digital marketing campaigns across channels including SEO, SEM, social media, email, and display advertising.- Plan and execute paid campaigns on Google Ads, Meta, and other ad platforms.- Optimize landing pages, ad creatives, and content for maximum ROI.- Conduct keyword research, monitor analytics, and track performance metrics to improve results.- Manage and grow the company's social media presence.- Collaborate with design, content, and development teams to create engaging digital assets.- Prepare performance reports and provide insights for campaign improvement. - Stay updated on the latest digital marketing trends, tools, and technologies.Requirements:- Bachelor's degree in Marketing, Communications, or related field.- 2-4 years of experience in digital marketing or performance marketing.- Proficiency in Google Analytics, Ads Manager, SEO tools, and CRM platforms.- Strong analytical, communication, and project management skills.- Creative thinker with attention to detail and data-driven decision-making ability. (ref:updazz.com)
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