Job Description

Responsibilities:

Develop and execute digital marketing strategies to achieve business objectives such as lead generation, customer acquisition, and brand visibility. Manage and optimize digital advertising campaigns across various platforms such as Google Ads, Facebook Ads, LinkedIn Ads, etc. Create compelling and engaging content for digital channels including social media posts, blog articles, email newsletters, and website copy. Monitor and analyze key performance indicators (KPIs) to assess campaign effectiveness and ROI, and provide regular reports to stakeholders. Conduct market research and competitor analysis to identify opportunities and trends in the digital landscape. Collaborate with cross-functional teams including design, content, and product teams to ensure alignment of marketing efforts with overall business goals. Optimize website and landing pages for search engine visibility and user experience (SEO and UX). Stay updated with industry trends, tools, and best practices in digital marketing, and proactively recommend innovative strategies to improve performance. Manage social media channels and engage with the audience through regular posts, comments, and messages. Implement email marketing campaigns including segmentation, A/B testing, and automation to nurture leads and retain customers. Develop and maintain strong relationships with digital marketing vendors and partners.
Job Types: Full-time, Permanent

Pay: ?20,000.00 - ?25,000.00 per month

Schedule:

Fixed shift
Experience:

Digital marketing: 2 years (Required)
Work Location: In person