Job Description

Responsibilities :1. Develop and implement comprehensive digital marketing campaigns across various channels, including social media, email, content marketing, and other online platforms.2. Manage and grow the company\'s presence on social media platforms, creating engaging content and fostering community engagement.3. Oversee the planning, execution, and analysis of email marketing campaigns.4. Work closely with the marketing team to create compelling email content, ensuring alignment with brand messaging and goals.5. Contribute to the development of creative and compelling content for various digital channels, maintaining a consistent brand voice and style.6. Utilize analytics tools to monitor and analyze the performance of digital marketing campaigns.7. Generate reports on key performance indicators and provide actionable insights for continuous improvement.8. Implement and optimize search engine optimization (SEO) strategies to improve online visibility.9. Manage and optimize paid search campaigns to drive targeted traffic and conversions.10. Work closely with cross-functional teams, including design, content creation, and sales, to ensure a unified approach to marketing initiatives & Collaborate with external partners and agencies as needed.Qualifications :1. Bachelor\'s degree in Marketing, Communications, or a related field.2. Proven experience in digital marketing with a focus on creating and executing successful campaigns.3. Strong understanding of digital marketing channels, including social media, email, SEO, and SEM.4. Proficiency in marketing tools and platforms, such as Google Analytics, social media management tools, and email marketing software.5. Excellent communication skills, both written and verbal.6. Creative thinking and the ability to contribute innovative ideas to marketing strategies. (ref:updazz.com)

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