Plan, create, and schedule engaging content for all social media platforms (Instagram, Facebook, LinkedIn, X/Twitter, etc.).
Monitor, analyze, and report on the performance of social media campaigns and adjust strategies accordingly.
Run paid ad campaigns on platforms like Facebook Ads Manager, Google Ads, and LinkedIn.
Collaborate with the design and content team to create high-quality visual and written content.
Develop and execute influencer marketing strategies when required.
Stay updated with industry trends, tools, and platform updates.
Assist in planning and executing email marketing campaigns and newsletters.
Manage the company's online reputation by responding to comments, messages, and reviews.
Track and analyze web traffic metrics using Google Analytics and other tools.
Support overall marketing strategies, including offline campaigns, events, and product launches.
Manage and update the company website with fresh content, banners, blog posts, and service updates.
Coordinate with developers or IT teams to implement SEO and design improvements on the website.
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EXPERIENCE
3-6 years of experience in social media management and digital marketing.
Minimum 3 years of relevant experience in an IT company preferred.
Strong understanding of social media platforms, trends, and analytics tools.
Excellent written and verbal communication skills.
Proficiency with content creation tools (Canva, Adobe Suite, etc.)
Knowledge of SEO, Google Ads, and basic email marketing is a plus.
Creative thinking and problem-solving abilities.
Ability to multitask and work in a fast-paced environment.
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EDUCATION
15 Years full time education
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WORK LOCATION
* Raipur (CG) or Pune (MH)
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