Job Description

Position Title: Digital MarketingCTC: 10-12 LPAExp: 5 YrLocation: BangaloreWorking Mode: OnsitePrimary Skill: SEO, Social Media, Google Ads, Content creation and Basic understanding of Google Analytics, Email CampaignsQualification: Any GraduationRoles & Responsibilities:- Develop and implement effective digital marketing strategies for both organic (unpaid) and paid growth.- Conduct comprehensive technical site audits on desktop as well as mobile to identify gaps like page indexing, text to HTML ratio, broken links, etc. and suggest recommendations.- Optimize website content and structure for SEO to increase visibility and traffic.- Conduct keyword research, competitor analysis, and performance tracking for SEO.- Conduct in-depth link analysis by evaluating multiple link data points and properties.- Creating backlinks and performing other off-page activities.- Manage social media channels by creating, scheduling, and analyzing engaging content.- Monitor and report on website and social media analytics to measure performance and suggest improvements.- Collaborate with the team to create compelling content, including blogs, social posts, and email campaigns.- Plan, script, and execute client testimonial video shoots, ensuring high-quality deliverables.- Coordinate with clients to capture authentic feedback and success stories.- Assist in the planning and execution of paid marketing campaigns across platforms like Google Ads and social media.- Support budget allocation, ad creation, and campaign performance tracking.- Work closely with designers, developers, and other stakeholders to ensure consistent branding and messaging.- Stay updated on industry trends and emerging digital marketing tools and techniques.- Excellent communication, organizational, and project management skills.- Experience in conducting and documenting client interviews will be a Plus (ref:updazz.com)