Job Description

Creating impactful advertising campaign briefs with article writing.Creating, monitoring, optimizing, and reporting paid advertising campaigns.Utilizing industry tools to perform campaign and competitor researchDiscusses possible changes that need to be made in terms of design, price, display ofproducts on the website, promotion etc. in light of market researchPlanning, creating, and implementing a wide range of email campaignsCreating and maintaining contact lists and audience segmentationSEM, social media, Email, Mobile, Display)Manage and maintain the companys owned media including websites, mobile apps,and email/CRM software various digital platforms On page and Off page SEOend consumer journey to drive engagements and conversions director and identifies marketing requirements to increase revenue.Perform quantitative and qualitative market research methodology and presents results to the team.planning process.Desired Candidate:Must be having minimum 3 years of experience in Digital Marketing.Excellent Communication & Coordination skills, Drive to get things done, Concept wise Strong. Strong interpersonal and analytical skills.Manage the creation of relevant and engaging digital content for publishing ontoManage social media marketing campaignsManage digital advertising campaigns (SEM, Display, Social, Programmatic)Conduct research on market trends, brands audiences and competitors, and end-to-Analyse digital marketing analytics reports and share insights with the team to develop optimization plansMedia Planning and budget allocation to each medium.Discuss business methods, products or services that target customer groups with theUndertaking relevant research and evaluation to help inform the overall marketingMust be well versed with MS Office (Word, Excel, PowerPoint) and must have basic knowledge of editing in photoshop.

Expertia AI Technologies