Job Description

Job description
Role & responsibilities
We are seeking a results-driven Digital Marketing Executive to join our team. The ideal candidate will be responsible for executing and optimizing our online marketing efforts, with a strong focus on Google Ads, Facebook & Instagram Advertising, and social media campaign management. You will play a key role in increasing brand awareness, driving traffic, and generating leads across digital channels.
Develop and execute digital marketing strategies and campaigns.
Oversee SEO, SEM, email marketing, social media, and content marketing.
Analyze data and KPIs to optimize marketing performance.
Manage marketing budgets and teams.
optimize website content for search engines.
Perform keyword research and implement strategies.
Monitor website performance using tools like Google Analytics and Search Console.
Improve page speed and mobile optimization.
Build backlinks and improve domain authority.
Manage Google Ads and Bing Ads campaigns.
Conduct keyword research and audience targeting.
Plan and create content for blogs, websites, and social media.
Plan, execute, and manage paid advertising campaigns across Google Ads (Search, Display, YouTube), Facebook, and Instagram.
Monitor campaign performance using platforms like Google Analytics, Facebook Ads Manager, and other analytics tools.
Preferred candidate profile
Strong attention to detail with the ability to handle multiple tasks
High aptitude, analytical skills, and eagerness to learn new technologies.
Ability to balance aesthetic, technical, and business requirements of website.
Currently pursuing or recently completed a degree in Marketing, Mass Communication, Media, or a related field.
Basic understanding of digital marketing and web content.
Familiarity with video editing tools (e.g., Adobe Premiere Pro, CapCut, or Canva).
Comfortable with website CMS platforms (like WordPress, Webflow, or similar).
Good communication skills and attention to detail.
Eagerness to learn and contribute in a fast-paced environment