Job Title: Digital Marketing Specialist (Meta Ads)
Experience:
3-5 Years
Location:
Dwarka sec-12, Delhi (Preferred) / Candidates willing to relocate
About the Role:
We are looking for a Meta Ads Specialist who has a strong track record in managing performance-driven lead generation and e-commerce campaigns. The ideal candidate must come from a digital marketing agency background and be experienced in handling international clients or global projects.
Key Responsibilities
Plan, build & optimize Meta Ads campaigns (Facebook, Instagram)
Manage lead generation & e-commerce performance campaigns to meet business goals
Identify target audiences and ensure effective segmentation & targeting strategies
Monitor and analyze campaign performance and share regular reports with insights
Optimize campaigns to improve ROI, reduce CAC, and maximize conversions
Implement pixel tracking, custom audiences & remarketing strategies
Collaborate with the creative and strategy teams for campaign alignment
Stay updated with Meta's latest features, policies, and best practices
Required Skills & Qualifications
3-5 years of experience managing Meta Ads campaigns
Agency experience is
mandatory
Hands-on experience in working with
international clients or global projects
Strong understanding of performance marketing metrics & analytics
Experience with tools like
Meta Business Manager
, Events Manager, Google Analytics, etc.
Effective communication & reporting skills
Job Types: Full-time, Permanent
Pay: Up to ?50,000.00 per month
Work Location: In person
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