Information Technology / Software Solutions / IT Services
Note:
Candidates from kolkata should apply only (Only Immediate Joiners.)
About the Role
We are looking for a highly skilled and performance-driven
Digital Marketing Manager
who can lead our online marketing initiatives across
Meta Ads (Facebook & Instagram), Google Ads, and SEO
. The ideal candidate should have hands-on experience in generating high-quality leads, optimizing campaigns for better ROI, and managing SEO strategies that improve organic visibility and rankings.
This role requires strategic thinking, analytical ability, and a strong understanding of the digital ecosystem.
Key Responsibilities:
1. Lead Generation (Meta & Google Ads)
Plan, create, and manage
Meta Ads
campaigns (Facebook & Instagram) focused on lead generation and conversions.
Set up and optimize
Google Ads
campaigns including Search, Display, Performance Max, and Remarketing.
Continuously monitor campaign performance and adjust targeting, budgets, and creatives to maximize ROI.
Create compelling ad creatives and collaborate with design/content teams when necessary.
Implement A/B tests for ads, landing pages, and audience segmentation.
Track conversions through GA4, Meta Events Manager, and Google Tag Manager.
2. SEO Management
Manage end-to-end
SEO projects
including on-page, off-page, and technical SEO activities.
Conduct keyword research, competitor analysis, and content optimization to improve organic rankings.
Work with developers to fix technical SEO issues such as site speed, indexing, mobile-friendliness, and structured data.
Create SEO reports, track performance using tools like Google Search Console, SEMrush, and Ahrefs.
Develop link-building strategies to improve domain authority.
3. Strategy & Analytics
Develop monthly digital marketing strategies to achieve lead and revenue targets.
Prepare performance reports and insights to present to management and clients.
Identify new opportunities, tools, and trends to improve campaign performance.
Manage and allocate advertising budgets efficiently.
4. Collaboration & Project Handling
Coordinate with
designers, content writers, developers
, and sales teams to ensure smooth execution of campaigns.
Create marketing funnels and optimize landing pages for higher conversions.
Ensure timely execution of deliverables across digital marketing projects.
Required Skills & Qualifications
Proven experience in
Meta Ads
,
Google Ads
, and
SEO management
.
Strong understanding of
GA4
,
Google Tag Manager
,
Search Console
, and other analytics tools.
Ability to create and optimize lead generation funnels.
Experience with keyword research tools like
Ahrefs, SEMrush, Ubersuggest
, etc.
Strong analytical and problem-solving skills.
Excellent communication and project management abilities.
Ability to work independently and deliver results.
Preferred Qualifications
Certifications in
Google Ads
,
Meta Blueprint
, or SEO tools.
Experience working in agency environments or handling multiple projects.
Basic knowledge of HTML, WordPress, and landing page builders.
Why Join Us?
1. Work on challenging and innovative projects across different industries.
2. Collaborative and growth-oriented team environment.
3. Flexible working hours and remote work opportunities.
4. Continuous learning, training, and career advancement support.
Please send your resume at
Avijit@webtechnomind.com
, or you can send it directly to this WhatsApp number
+91 8777639601
Job Type: Full-time
Pay: ?25,000.00 - ?40,000.00 per month
Work Location: In person
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