: Amar Business Zone, B-1203, Swati Park, Veerbhadra Nagar, Baner, Pune, Maharashtra 411069
Role Summary:
To develop and execute strategic digital marketing initiatives that enhance online presence, drive high-quality leads by managing a team of presales telecallers; and contribute to business growth in the competitive real estate market. The role requires a combination of creative thinking, performance-driven execution, and collaborative teamwork to scale digital marketing efforts across platforms
Key Responsibilities:
Creating and executing business calendar across territories for continuous exchange with key stakeholders (Sales + Channel + Influence groups + Customers) in key micro markets
Outreach through innovative tools - communication + events, Developing an on-going communication with stakeholders
Lead, train, and manage a team of Presales Executives/Telecallers.
Monitor team performance and provide regular feedback and coaching.
Lead, train, and manage a team of Presales Executives/Telecallers.
Monitor team performance and provide regular feedback and coaching.
Assist in the formulation of strategies to build a lasting digital connection
Plan and monitor the ongoing company presence on social media (LinkedIn, Instagram, Youtube, Whastapp, Twitter, Facebook, etc.)
Launch optimized online adverts through Google Adwords, Facebook, etc. to increase company and brand awareness
Be actively involved in SEO efforts (keyword, image optimization, etc.)
Prepare online newsletters and promotional emails and organize their distribution through various channels
Provide creative ideas for content marketing and update the website
Collaborate with designers to improve user experience, Work as a part of the core Growth Team
Take ownership of all paid marketing initiatives across various platforms.
Lead the day-to-day relationship with platforms like Google, Facebook and others.
Regularly identify and act on growth and optimization opportunities in all campaigns.
Be the custodian of KPIs like Online Sales Revenue, RoAS, Campaign Quality Scores etc.
Ensure proper data tracking by monitoring Google Analytics and resolving any setup gaps.
Maintain product feed hygiene across platforms like Google Merchant Center and others.
Lead and manage Digital marketing team - including responsibilities of setting and achieving team objectives, project management, and professional development of talent.
Plan, develop, and manage client projects across full suite of digital marketing services (e.g., paid advertising, social media management etc.)
Assess and manage towards project schedule, scope, and budget, Brainstorm innovative marketing strategies for existing and prospective clients
Assist in creating social media content -- short videos, reels, behind-the-scenes shoots.
Track execution timelines for marketing activities across projects.
Coordinate with digital agencies for day-to-day execution of campaigns.
Required Skills & Attributes:
Basic understanding of marketing activations and campaign execution.
Creative inclination with comfort in reel-making, video editing, or digital tools.
Strong organizational skills with attention to detail.
Ability to multitask and work under tight deadlines.
Team player with a go-getter attitude.
Qualification:
Graduate / Post Graduate in Marketing, Mass Communication, or related fields.
4-5 years of experience in digital marketing (real estate preferred but not mandatory).
Job Types: Full-time, Permanent, Fresher
Pay: ?400,000.00 - ?550,000.00 per year
Benefits:
Cell phone reimbursement
Health insurance
Paid sick time
Provident Fund
Work Location: In person
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