Job Description

We are looking for a

highly skilled and proactive Digital Marketing Manager

who can plan, execute, and manage all digital marketing activities across various platforms. The candidate must be an expert in

Google Ads

,

Facebook Ads

,

SEO

, and

Google My Business

, with a solid understanding of advanced optimization strategies like

GEO

,

AIO

,

AEO

, and

SXO

.

This role requires both strategic thinking and hands-on execution. The ideal candidate should be capable of managing campaigns, analyzing data, training team members, and delivering measurable results.

Key Responsibilities:

Develop and implement effective

digital marketing strategies

to drive brand awareness, traffic, and lead generation. Create, monitor, and optimize campaigns on

Google Ads

,

Meta (Facebook & Instagram) Ads

, and other paid platforms. Manage

Google My Business (GMB)

listings and optimize for local SEO. Perform

SEO

(on-page, off-page, and technical),

GEO

,

AIO

,

AEO

, and

SXO

activities for better search and voice visibility. Conduct

keyword research

,

competitor analysis

, and

content optimization

for websites and blogs. Oversee company's

social media strategy

, including content creation, scheduling, and performance analysis. Design or edit

basic videos and graphics

for ads, reels, and social media posts (using Canva, CapCut, or similar tools). Measure and report performance of all campaigns using

Google Analytics

,

Search Console

,

Facebook Business Suite

, etc. Manage and track ROI, CTR, conversion rates, and optimize campaigns accordingly. Collaborate with content writers, designers, and developers to ensure consistent branding. Train and guide interns or team members in digital marketing concepts and practical execution. Stay up to date with

AI tools

, industry trends, new algorithm updates, and emerging marketing platforms. Handle assigned company-related tasks, whether within or outside the digital domain, responsibly and efficiently.

Required Skills & Qualifications:

Expertise in

Google Ads (Search, Display, Video, Performance Max)

and

Meta Ads

. Proficiency in

SEO tools

such as Ahrefs, SEMrush, Google Search Console, and Google Analytics. Strong knowledge of

Google My Business optimization

and

local SEO ranking strategies

. Deep understanding of

AEO (Answer Engine Optimization)

,

AIO (AI Optimization)

,

SXO (Search Experience Optimization)

, and

GEO (Google Entity Optimization)

. Excellent

communication, teaching, and leadership skills

. Ability to create engaging

visual content

(images, videos, reels, etc.) for marketing campaigns. Familiarity with

CRM tools

,

email marketing platforms

, and

automation tools

(like HubSpot, Mailchimp, or Zoho). Analytical mindset with experience in

data-driven decision-making

. Self-motivated, organized, and able to manage multiple projects simultaneously. Strong understanding of branding, conversion funnels, and remarketing strategies.

Preferred Skills (Bonus Points):

Google Ads / Meta Ads Certification. Knowledge of

YouTube SEO

and video marketing. Familiarity with

WordPress / Shopify / Wix

for managing websites. Experience using

AI marketing tools

like ChatGPT, Jasper, or Surfer SEO. Experience in

affiliate marketing

or

influencer collaborations

. Ability to handle

marketing automation

,

lead nurturing

, and

CRM-based campaigns

.

Personality Traits We Value:

Strong problem-solving attitude. Willingness to learn, adapt, and experiment with new strategies. Team player with leadership qualities. Accountability and transparency in work. Positive attitude and goal-driven mindset.

Compensation:

Competitive salary based on experience + Performance-based incentives.

Job Types: Full-time, Permanent

Pay: ?10,000.00 - ?25,000.00 per month

Work Location: In person