Job Description

We are Hiring !!!

Job Title : Digital Marketing Manager Qualification : Any Degree Experience : 2+ years Industry : Jewelry Location : Coimbatore Salary : Negotiable

Roles & Responsibilties

1)Strategic Planning & Execution

Define objectives:

Establish clear goals for digital campaigns, such as increasing brand awareness, driving website traffic, or boosting online sales.

Identify target audience:

Understand the specific customer segments that are most likely to purchase jewelry.

2)Content & Brand Management

Create high-quality content:

Produce visually appealing content, including professional product photography and videos, that highlights the unique selling points of the jewelry.

Build an engaging online presence:

Design and maintain strong social media accounts, a user-friendly website, and a consistent brand story across all platforms.

3)Channel Management & Optimization

Search Engine Optimization (SEO)/Marketing (SEM):

Optimize the website and create relevant content to improve search engine rankings, making it easier for customers to find the store online.

Paid Advertising (PPC/SEM):

Plan and manage paid digital advertising campaigns on platforms like Google, Meta, and YouTube to drive traffic and conversions, while also optimizing ad spend for better ROI.

Email Marketing:

Develop and execute email campaigns to nurture leads, drive sales, and promote new collections and offers to existing customers.
Job Types: Full-time, Permanent

Pay: ₹400,000.00 - ₹1,000,000.00 per year

Benefits:

Health insurance Life insurance Paid time off * Provident Fund