to lead our digital strategy and execution across multiple channels. The ideal candidate will be responsible for building, implementing, and managing integrated digital campaigns that drive brand awareness, customer engagement, and lead generation.
Develop and execute a comprehensive digital marketing strategy aligned with business goals.
Manage and optimize digital campaigns across channels including SEO, SEM, social media, email, display, and content marketing.
Lead website management, ensuring content is optimized for both users and search engines.
Oversee paid advertising campaigns (Google Ads, Facebook/Instagram Ads, LinkedIn Ads, etc.) to maximize ROI.
Track, analyze, and report performance metrics to measure campaign effectiveness and identify areas for improvement.
Collaborate with cross-functional teams (sales, product, creative, and IT) to align marketing initiatives.
Manage and mentor a digital marketing team (where applicable).
Stay updated with industry trends, new technologies, and best practices in digital marketing.
Ensure consistent brand messaging across all digital channels.
Qualifications & Skills:
Any Bachelor's or Master's degree
5-10 years of experience in digital marketing
Proven track record of planning and executing successful digital campaigns.
Strong expertise in
SEO, SEM, Google Analytics, Google Ads, Social Media Marketing, and Email Marketing tools
.
Hands-on experience with
marketing automation platforms and CRM systems
.
Excellent analytical skills with the ability to interpret data and turn it into actionable insights.
Strong communication, leadership, and project management skills.
Creative mindset with the ability to innovate and adapt in a fast-paced environment.
Job Types: Full-time, Permanent
Pay: ?50,000.00 - ?70,000.00 per year
Benefits:
Health insurance
Provident Fund
Work Location: In person
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