Job Description

Key Responsibilities

:

Develop, implement, and manage digital marketing strategies to increase online visibility and lead generation. Strong command over

SEO (On-page & Off-page)

- keyword planning, backlink strategy, technical audits, etc. Plan and execute

performance marketing campaigns

across Google Ads, Meta (Facebook/Instagram), LinkedIn, etc. Coordinate with graphic designers or create basic visuals independently (if required) using Canva, Photoshop, or similar tools. Manage content strategy for blogs, landing pages, and marketing creatives. Handle lead management funnels and tracking through tools like CRM, Google Analytics, and Meta Pixel. Analyze data from various platforms and optimize campaigns for better ROI. Stay up-to-date with industry trends, competitor strategies, and digital innovations.

Key Skills Required

:

Deep knowledge of

SEO tools

(Ahrefs, SEMrush, Google Search Console, etc.) Understanding of

Graphic Design basics

(Canva, Adobe tools - preferred) Experience with

Lead Generation

through paid ads and organic campaigns Strong analytical and reporting skills Knowledge of WordPress or other CMS platforms Team coordination and time management abilities

Preferred Qualifications

:

Bachelor's/Master's degree in Marketing, Digital Media, or a related field Certification in Google Ads / HubSpot / Meta Blueprint (preferred but not mandatory) 10 years experience in digital marketing
Job Type: Full-time

Pay: ₹70,000.00 - ₹90,000.00 per month

Work Location: In person