Job Description

Key Responsibilities

Develop and implement a digital marketing strategy tailored to real estate projects and customer segments. Manage lead generation campaigns through

Google Ads, Facebook/Instagram Ads, LinkedIn Ads, and other paid channels

. Optimize the company website, project microsites, and landing pages for maximum visibility and lead conversion. Oversee

SEO, SEM, and content marketing strategies

to increase organic traffic and engagement. Manage social media accounts with engaging posts, campaigns, and property showcase content. Run

email marketing, drip campaigns, and CRM-driven lead nurturing

. Track, measure, and analyze campaign performance (CPL, ROI, CTR) and provide actionable insights. Coordinate with sales, design, and external agencies to align campaigns with business goals. Promote real estate events, site visits, open houses, and property launches through digital platforms. Ensure campaigns comply with

RERA guidelines

and maintain brand consistency.

Requirements

Bachelor's/Master's degree in Marketing, Business Administration, or related field. Minimum

3 to 5 years of experience in digital marketing

; prior experience in

real estate industry is mandatory.

Strong expertise in

SEO, SEM, Google Analytics, Google Ads, Meta Ads Manager, and marketing automation tools

. Proficiency with

CRM platforms

(real estate CRMs). Excellent knowledge of social media marketing, content marketing, and lead funnel strategies. Strong analytical skills with ability to optimize campaigns for ROI. Creative, detail-oriented, and able to manage multiple projects simultaneously.

What We Offer

Competitive salary based on experience, skills and knowledge Opportunity to work on prestigious real estate projects. A dynamic and collaborative work environment. Professional growth and career development opportunities.
Job Type: Full-time

Pay: ₹35,000.00 - ₹45,000.00 per month

Benefits:

Paid sick time
Work Location: In person