Job Description

Job Title:

Digital Marketing Manager - Performance & Marketplace Focus

Location: [Mohali]
Employment Type: Full-Time
Department: Digital Marketing / Growth sales
Reports To: Marketing Director / CFO

About the Role:

We're hiring a

result-oriented Digital Marketing Manager

to lead performance campaigns, optimize Amazon sales, and drive customer acquisition with measurable ROI. You'll be responsible for

paid media, SEO, marketplace advertising (especially Amazon & Meta), and conversion optimization

with a laser focus on

ROAS

,

CAC

,

LTV

, and

AOV

.

If you track rankings in SEMrush, split-test creatives daily, and obsess over Helium 10 dashboards, this role is for you.

Key Responsibilities:

Performance Marketing & Paid Ads

Run performance campaigns on

Meta (FB/IG), Google Ads, Amazon Ads

, and YouTube Track and improve KPIs:

ROAS, CAC, CPA, CTR, CVR, LTV:CAC Ratio

Scale campaigns using

audience targeting, UGC creatives

, and

conversion testing

Amazon & Marketplace Optimization

Manage advertising on

Amazon Sponsored Ads

,

Display Ads

, and

DSP

(if applicable) Optimize listings for

SEO, conversion, and rankings

on Amazon Use tools like:

Helium 10

,

Jungle Scout

- for keyword research, competitor tracking, and product performance

Amazon Seller Central

,

Brand Analytics

,

A+ Content Manager

Monitor Buy Box, pricing, reviews, and ad profitability
SEO & Organic Growth

Develop SEO strategies to grow

organic website traffic

and

Amazon search visibility

Use tools like:

SEMrush

,

Ahrefs

,

Moz

,

Ubersuggest

Google Search Console

,

Google Analytics 4

Conduct keyword research, optimize product pages, and build backlinks (if applicable)
Analytics & Conversion Optimization

Build dashboards and reports using:

Google Data Studio / Looker Studio

Shopify analytics / WooCommerce

Amazon Business Reports

Run

A/B tests

for landing pages, pricing, ad creatives, and funnels Monitor conversion paths and funnel performance

Required Skills:

5-10 years of hands-on experience in

performance marketing, e-commerce, and SEO

Deep understanding of D2C and marketplace metrics like

ROAS, CAC, AOV, LTV, CTR, TACoS (Total Advertising Cost of Sales)

Experience with tools such as:

Amazon Ads

,

Helium 10

,

Jungle Scout

Meta Ads Manager

,

Google Ads

,

YouTube Ads

SEMrush

,

Ahrefs

,

Ubersuggest

,

Moz

Google Analytics 4

,

Google Search Console

Shopify / WooCommerce / Amazon Seller Central

Strong analytical mindset and ability to turn data into actionable strategy
Bonus Points For:

Experience scaling revenue from
10L to
1Cr+ monthly through digital Familiarity with

email marketing automation

(e.g,

Mailchimp

) Influencer/UGC collaboration for ad content Experience with

international Amazon marketplaces

(e.g., US, UK, Australia)

Salary Range:

[as per experience]

Joining Date:

[Immediate / 15 Days / Negotiable]

Why Join Us

We're a fast-growing, data-driven brand where performance meets creativity. You won't just run ads -- you'll be a growth partner, contributing directly to revenue and customer success. If you think in terms of

metrics

,

margins

, and

market share

, this is your next big move.

How to Apply:

Send your CV + performance portfolio or case study to

[md@enormelifesciences.in ]

Subject: Digital Marketing Manager - [Your Name]

Job Type: Permanent

Benefits:

Health insurance
Education:

Master's (Preferred)
Experience:

Digital marketing: 5 years (Required) SEO: 5 years (Required) SEO tools: 5 years (Required) amazon: 5 years (Required) Performance marketing: 5 years (Required) Google Ads: 5 years (Required) Facebook Advertising: 5 years (Required)
Work Location: In person