. This role focuses on creating impactful campaigns that attract, engage, and convert students looking to pursue education overseas.
The ideal candidate will be tech-savvy, data-driven, and passionate about guiding students toward global academic opportunities through digital channels.
Key Responsibilities:
Plan and execute comprehensive digital marketing strategies (SEO, SEM, email, social media, paid ads) targeting students interested in studying abroad
Manage and grow social media presence on platforms like Instagram, Facebook, LinkedIn, and Twitter
Develop strategies to build long-term engagement with prospective international students
Track campaign performance and report on ROI and KPIs
Identify digital trends and optimize performance based on actionable insights
Brainstorm and execute creative student-focused campaigns and lead generation funnels
Conduct A/B testing and improve conversion metrics
Manage content for newsletters, email campaigns, and web pages
Collaborate with internal teams to enhance website content and user experience
Qualifications and Skills:
Bachelor's degree in Marketing or a related field
5+ years of hands-on experience in digital marketing, preferably in the education or edtech sector
Strong command of SEO, SEM, Google Ads, social media strategy, and content marketing
Experience with digital tools like Google Analytics, CRM systems, and Adobe Creative Suite
Familiarity with HTML/CSS and web platforms is a plus
Analytical mindset with excellent organizational and communication skills
Creativity paired with strong commercial awareness
Benefits:
Opportunity to impact the future of students by connecting them with global education opportunities
Work in a collaborative and growth-focused environment
Join a forward-thinking team in the international education industry
Work Schedule:
8.5-hour shift
Job Type: Full-time
Pay: ?14,774.12 - ?40,311.64 per month
Schedule:
Day shift
Supplemental Pay:
Performance bonus
Work Location: In person
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