About the Role
We are seeking a highly driven Digital Marketing Manager with strong experience in B2B
SaaS or CPaaS environments to lead and execute our digital marketing strategy. The ideal
candidate will be responsible for driving brand awareness, generating high-quality leads,
optimizing digital channels, and supporting revenue growth for our communication APIs
and platform solutions.
What You'll Do:
Develop and execute digital marketing strategies across paid, organic, social, and
email channels.
Plan and manage performance campaigns (Google Ads, LinkedIn Ads, retargeting)
to drive high-quality leads.
Optimize website and landing pages for SEO, CRO, and overall user experience.
Create digital funnels and support content development for blogs, case studies,
product pages, and more.
Manage marketing automation workflows and lead nurturing through tools like
HubSpot/Marketo.
Track performance, generating insights, and reporting on campaign ROI and funnel
metrics.
Collaborate with sales, product, and content teams to align messaging and support
GTM initiatives.
What You Bring
5+ years of digital marketing experience, preferably in B2B SaaS or CPaaS.
Strong understanding of digital channels, analytics, and performance marketing.
Hands-on experience with SEO, SEM, marketing automation, and CRM systems.
Ability to analyze data and convert insights into actionable strategies.
Excellent communication, project management, and multitasking skills.
A passion for technology, APIs, and modern communication platforms.
Job Type: Full-time
Pay: ?50,000.00 - ?65,000.00 per month
Work Location: In person
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