Job Description

Job Overview:

Biztraffics India Pvt Ltd is looking for a skilled Performance Marketing & Content Manager who can drive high-performing ad campaigns, manage brand content, lead the marketing team, and handle client and page management efficiently. If you're analytical, creative, and a strong communicator, this role is perfect for you.

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Key Responsibilities:

# 1. Performance Marketing:

Plan, execute, and optimize paid campaigns across Google, Facebook, Instagram, LinkedIn*, and other ad platforms.

Track performance metrics (CPC, CTR, ROAS) to ensure strong results.
Perform A/B testingto improve creatives, messaging, and targeting.
Manage marketing budgets and maximize overall ROI.
# 2. Content Strategy & Creation:

Create and oversee engaging contentfor social media, websites, paid ads, and digital campaigns.
Coordinate with the creative team for graphics, videos, blog posts, and ad copies*.

Stay updated with trends to produce high-converting, platform-optimized content.
# 3. Social Media & Page Management:

Manage and grow brand pages across Instagram, Facebook, LinkedIn, YouTube*, etc.

Plan monthly content calendars and ensure consistent posting.
Monitor page insights to improve engagement and reach.
# 4. Client Management:

Act as the primary contact for clients, understanding their goals and delivering results.
Share campaign updates, insights, and performance reports.
Maintain long-term client relationships through smooth communication and problem-solving.
# 5. Team Leadership:

Lead and mentor the digital marketing team for smooth execution of all tasks.
Assign responsibilities, set timelines, and track team performance.
Provide training to boost the team's skills and productivity.
# 6. System Creation & Optimization:

Build and implement SOPsfor performance marketing, reporting, and content workflows.
Use automation toolsto streamline processes and improve efficiency.
Analyze data regularly to optimize overall marketing performance.
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Requirements:

3+ yearsof experience in performance marketing, content creation, and team handling.
Strong command over Google Ads, Meta Ads, LinkedIn Ads*, and analytics dashboards.

Experience in client managementand social media page handling.
Knowledge of Google Analytics, Facebook Pixel, CRM tools, and automation systems.*

Strong leadership, communication, creative thinking, and analytical skills.
Job Type: Full-time

Pay: ?18,000.00 - ?25,000.00 per month

Benefits:

Flexible schedule
Work Location: In person