Job Description

Digital Marketing and Web Development Manager

Roles and Responsibilities:

Team Leadership and Management:

Lead, mentor, and manage a team of web developers, SEO specialists, and PPC marketing experts.

Set clear goals, performance metrics, and KPIs for the team.

Foster a collaborative and innovative work environment.

Conduct regular performance reviews and provide constructive feedback.

Project and Strategy Management:

Develop and execute digital marketing strategies that align with business objectives.

Oversee the design, development, and maintenance of user-friendly, optimized websites.

Manage SEO strategies to improve organic search rankings and website traffic.

Plan and manage PPC campaigns across Google Ads and social media platforms, optimizing for ROI.

Collaborate with stakeholders to define project scopes, timelines, and deliverables.

SEO and Content Optimization:

Ensure on-page and off-page SEO best practices are followed.

Analyze keyword research, website performance, and implement optimization strategies.

Work with content creators to develop engaging, SEO-friendly content.PPC Campaign Management

Monitor and optimize Google and Facebook Ads campaigns to achieve business objectives.

Analyze campaign performance, report key insights, and adjust strategies for maximum ROI.

Manage campaign budgets and allocate resources effectively.Data Analysis and Reporting:

Analyze web traffic and campaign performance using tools like Google Analytics, Google Tag Manager, and other tracking software.

Create and present regular reports on KPIs, ROI, and team performance.

Provide actionable insights to stakeholders.Stakeholder Collaboration:

Act as the primary point of contact for digital marketing and web development initiatives.

Work closely with sales, product, and customer support teams to align strategies.Preferred Qualifications:

Certifications in Google Ads, Analytics, or Facebook Blueprint, Seo Expert, Knowledge on word press.

Experience in conversion rate optimization (CRO).

Familiarity with UX/UI principles.

Perks & Benefits:

? Benefits of Insurance

? Loyalty Bonus

? Attendance Bonus

? 5 Working Days

? US Shifts

Call HR:9967718747

hr@brocusolutions.com

Job Type: Full-time

Pay: ₹15,169.49 - ₹62,321.26 per month

Benefits:

Health insurance
Experience:

total work: 1 year (Preferred)
Work Location: In person