to lead our online marketing initiatives. The ideal candidate must have strong expertise in
SEO (Search Engine Optimization)
and
PPC (Pay-Per-Click) advertising
, along with hands-on experience in planning, executing, and optimizing paid campaigns across platforms like Google Ads, Meta Ads (Facebook/Instagram), and others.
Key Responsibilities:
SEO Management:
Conduct keyword research and implement SEO best practices (on-page & off-page). Improve website ranking and drive organic traffic through white-hat techniques. Conduct technical SEO audits and recommend fixes. Monitor analytics and optimize content for better search visibility.
PPC & Paid Advertising:
Plan, launch, and manage PPC campaigns on Google Ads, Meta, and other ad platforms. Track, analyze, and report campaign performance and ROI. Optimize ad copies, targeting, bidding strategies, and landing pages.
Campaign Strategy & Execution:
Develop and execute digital marketing strategies to achieve business goals. Manage digital budgets and allocate spending across campaigns effectively.
Analytics & Reporting:
Use tools like Google Analytics, Google Tag Manager, and Data Studio for performance tracking. Provide regular performance reports with actionable insights.
Team & Collaboration:
Coordinate with content, design, and tech teams to support campaigns. Stay updated on the latest digital marketing trends and platform updates.
Requirements:
Bachelor's degree in Marketing, Communications, or related field.
5-6 years of hands-on experience in SEO and PPC.
Strong knowledge of tools like Google Ads, SEMrush, Google Analytics, Meta Ads Manager, etc.
Excellent analytical skills and ROI-focused mindset.
Strong communication and leadership abilities.
Job Types: Full-time, Permanent
Pay: ?50,000.00 - ?60,000.00 per month
Application Question(s):
Can you travel to Mulund everyday?
Do you have experience of team handling?
How many years of experience do you have in Digital Marketing?
Please mention your current/last CTC
We are offering upto 7.5 LPA, are you okay with that?
Work Location: In person
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