with 5-6 years of experience to lead and scale our digital marketing efforts. The ideal candidate should come from an
agency background
, with a proven track record of handling high-performing digital campaigns. This role requires expertise in
Meta Ads, Google Ads, SEO, and PPC
, along with strong
team leadership
capabilities.
Key Responsibilities:
Strategy & Planning :
Develop and implement digital marketing strategies aligned with overall business goals. Design and execute integrated campaigns across Meta (Facebook/Instagram), Google, and SEO channels. Plan monthly/quarterly performance goals, budgets, and campaign calendars
Paid Media Management :
Manage Meta Ads and Google Ads end-to-end -- setup, optimization, A/B testing, re-targeting, and reporting. Identify performance gaps and recommend data-driven solutions for scaling campaigns. Monitor campaign KPIs like ROAS, CTR, CPL, CPA, and continuously optimize
SEO & Website Traffic Growth
: Oversee on-page, off-page, and technical SEO strategies to improve rankings and drive organic traffic. Coordinate with content and development teams for keyword-rich content and site health.
Team Leadership & Coordination
: Manage a team of digital specialists (SEO, PPC, content, creatives). Assign tasks, conduct performance reviews, and ensure timely delivery of projects. Foster cross-functional collaboration with design, tech, and client servicing teams.
Analytics & Reporting
: Use tools like Google Analytics, Meta Business Manager, Google Search Console, etc., for performance tracking. Generate weekly/monthly reports and share insights with internal stakeholders and clients. Provide actionable recommendations based on analytics and campaign outcomes
Requirements:
5-6 years of hands-on experience in digital marketing
Strong agency background preferred
Proficient in Meta Ads, Google Ads, SEO, and PPC campaign execution
Experience in managing and mentoring a performance marketing team
Solid understanding of digital tools and reporting platforms
Excellent communication, analytical, and leadership skills.
Job Types: Full-time, Permanent
Pay: ₹45,000.00 - ₹60,000.00 per month
Benefits:
Leave encashment
Paid time off
Application Question(s):
How many years of experience do you have in SEO,SMM and PPC Marketing
Do you have experience in handling team (mention team size)
Please mention your current salary and expected salary
Work Location: In person
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