- Be a custodian of digital domain and strategize and create go to market plan
- Develop and execute digital marketing campaigns for Rooms, F&B, and Banquets, encompassing SEO/SEM, email, and display advertising.
- Design the media plan and execute targeted campaigns across Meta (Facebook & Instagram), Google Ads, LinkedIn, OTAs, Food Aggregators, and other relevant aggregators and third-party digital platforms.
Drive and update hotel website content
Stay updated on industry trends, digital marketing best practices, and emerging technologies to keep Fairmont Mumbai ahead of the competition.
- Handle and coordinate with the digital, social media agencies, vendors, and likeminded partners to execute digital marketing initiatives effectively.
Content, Ad assets and Copywriting:
Performance Tracking and Reporting:
Collaboration with Sales and Revenue Management:
- Liaise with the Sales and Revenue Management teams to create integrated marketing campaigns that align with business goals and drive direct.com bookings.
- Collaborate on strategies to improve look-to-book conversion ratios and overall revenue performance.
Other responsibilities:
- Cross functional alignment
- Teamwork
Qualifications
- Bachelor's degree in Marketing, Digital Technologies, or a related field; Master's degree preferred.
- Proven experience (5+ years) in digital marketing roles within the hospitality or luxury industry, with a track record of successful campaigns and driving revenue.
Job Types: Full-time, Permanent, Fresher
Pay: ?55,000.00 - ?75,000.00 per month
Benefits:
Food provided
Paid sick time
Paid time off
Provident Fund
Ability to commute/relocate:
Bandra, Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (Preferred)
Experience:
total work: 5 years (Preferred)
Language:
English (Preferred)
Work Location: In person
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