Develop and implement digital marketing strategies to increase brand awareness and lead generation.
Manage SEO, SEM, PPC, and paid social media campaigns for optimal performance.
Oversee content marketing strategies, including blogs, email marketing, and website updates.
Plan and execute social media campaigns across platforms like Facebook, Instagram, LinkedIn, and Twitter.
Analyze website traffic and digital marketing performance using tools like Google Analytics and Meta Business Suite.
Manage digital advertising budgets to optimize ROI.
Coordinate with designers, content creators, and developers to maintain brand consistency.
Stay updated with the latest digital marketing trends, tools, and best practices.
Implement and optimize lead generation campaigns for increased conversions.
Monitor competitors and industry trends to refine marketing strategies.
Required Skills & Qualifications:
Bachelor's/Master's degree in Marketing, Business, or a related field.
Proven experience (X years) in digital marketing, preferably in [industry].
Expertise in Google Ads, SEO, social media marketing, and email marketing.
Proficiency in digital marketing tools like Google Analytics, Meta Ads Manager, HubSpot, etc.
Strong analytical and problem-solving skills.
Excellent communication and leadership abilities.
Ability to work in a fast-paced and results-driven environment.
Preferred Qualifications:
Experience with marketing automation tools.
Knowledge of graphic design tools like Canva, Photoshop, or video editing software.
Certifications in Google Ads, Facebook Blueprint, or HubSpot are a plus.
Job Type: Full-time
Pay: ₹300,000.00 - ₹500,000.00 per year
Benefits:
Cell phone reimbursement
Paid sick time
Paid time off
Provident Fund
Experience:
total work: 1 year (Preferred)
Language:
Malayalam (Required)
Work Location: In person
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