Plan and execute SEO, SEM, social media, email marketing, and content marketing strategies
Manage paid advertising campaigns (Google Ads, Meta Ads) and optimize for ROI
Analyze campaign performance using tools like Google Analytics and prepare regular reports
Manage social media presence and brand communication
Coordinate with designers, content writers, and developers for campaign execution
Identify market trends, customer behavior, and competitor strategies
Manage marketing budgets and ensure cost-effective campaign execution
Lead and mentor the digital marketing team
Ensure consistent brand messaging across all digital platforms
Qualifications:
Proven experience as a Digital Marketing Manager or similar role
Experience in Etech Institutes is mandatory
Excellent communication, leadership, and project management skills
Ability to analyze data and derive actionable insights
Creative mindset with strong problem-solving abilities
Job Types: Full-time, Permanent
Work Location: In person
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