Job Description

The

Digital Marketing Manager

will be responsible for developing, implementing, and managing online marketing strategies to promote the company's brand, projects, and services. The ideal candidate will have hands-on experience with social media management, digital advertising, and online branding in the

construction and real estate sector

.

Key Responsibilities:

Manage and grow the company's presence across

social media platforms

including

Instagram, Facebook, LinkedIn, Threads, YouTube, and Twitter (X)

. Create, schedule, and monitor engaging content for all social media channels. Plan and execute

Facebook and Google Ads

campaigns to generate leads. Manage and optimize the company's

Google My Business (GMB)

profile for better visibility. Handle

WhatsApp API / bulk WhatsApp marketing

tools for promotions and customer communication. Use

AI tools

to create engaging marketing videos and visual content. Manage and update the

company website

, ensuring SEO optimization and updated project information. Conduct

market research and competitor analysis

in the construction and real estate sector to identify trends and opportunities. Prepare reports on campaign performance and provide actionable insights for improvement.

Key Skills & Competencies:

Strong knowledge of

social media management

and

digital marketing tools

. Proficiency in

Facebook Ads Manager, Google Ads, and Google Analytics

. Experience with

AI content creation tools

and

video editing software

. Basic knowledge of

SEO, SEM, and website content management

. Excellent communication, creativity, and analytical skills. Ability to work independently and handle multiple projects simultaneously.
Job Type: Full-time

Pay: ₹21,000.00 - ₹25,000.00 per month

Education:

Bachelor's (Preferred)
Experience:

Digital marketing: 1 year (Preferred) total work: 1 year (Preferred)
Work Location: In person