Job Description

We are seeking a highly skilled and strategic Digital Marketing Head to lead our online marketing initiatives. The ideal candidate will have a strong background in SEO, SEM, Google Ads, Meta Ads, and digital strategy, along with proven experience managing teams and driving performance marketing in the real estate sector.

Key Responsibilities:

Develop, implement, and manage comprehensive digital marketing strategies to drive brand visibility and lead generation. Plan and execute SEO, SEM, Google Ads, Meta (Facebook & Instagram) Ads, and YouTube campaigns. Oversee all aspects of website performance, keyword strategy, and content marketing. Manage paid campaigns across Google, Meta, LinkedIn, and other digital platforms to ensure maximum ROI. Optimize marketing budgets and track KPIs for lead cost, conversion rate, and digital reach. Collaborate with sales and creative teams to ensure alignment between marketing campaigns and business objectives. Lead and mentor a team of digital marketing professionals, setting clear goals and performance metrics. Monitor digital trends, analytics, and competitor activities to identify growth opportunities. Manage and enhance the company's online reputation and social media presence. Work closely with developers and designers to ensure effective landing pages and UI/UX optimization.

Required Skills & Competencies:

Strong expertise in SEO (On-page, Off-page, Technical SEO). Advanced knowledge of Google Ads, Meta Ads Manager, and Analytics (GA4). Hands-on experience with lead generation campaigns in real estate. Knowledge of email marketing, marketing automation, and CRM tools (e.g., HubSpot, Zoho). Proficiency in Google Tag Manager, Search Console, and A/B testing tools. Strong understanding of performance marketing, data analytics, and conversion tracking. Experience in team management, budgeting, and strategic planning. Excellent communication and leadership skills.

Preferred Qualifications:

Bachelor's or Master's degree in Marketing, Digital Media, or related field. Real Estate or Property Marketing experience is a strong advantage. Certification in Google Ads, SEO, or Digital Marketing is preferred.
Job Types: Full-time, Permanent

Pay: ₹70,000.00 - ₹75,000.00 per month

Work Location: In person