to spearhead our online marketing initiatives. The ideal candidate will bring
deep expertise in Meta and Google Ads
, paired with strong leadership capabilities to guide a dynamic team of marketers, designers, and content creators. This role demands a
strategic thinker
with a flair for innovation someone who thrives on optimizing campaigns, elevating brand visibility, and driving high-quality lead generation through creative,
out-of-the-box strategies.
Key Responsibilities
Plan, execute, and optimize paid advertising campaigns across
Meta (Facebook, Instagram)
and
Google Ads
(Search, Display, YouTube, Performance Max) to maximize ROI.
Lead and mentor a cross-functional team of
digital marketers, content creators, and designers
to deliver cohesive marketing strategies.
Analyze campaign performance using data-driven insights to refine targeting, messaging, and budget allocation.
Oversee
SEO, SEM
and
social media marketing
to boost organic and paid traffic.
Manage digital marketing budgets and ensure efficient allocation based on performance metrics.
Stay ahead of industry trends, emerging platforms, and evolving consumer behaviors to maintain a competitive edge.
Required Skills & Experience
Technical Expertise
Minimum
2+ years of hands-on experience
with Meta Ads and Google Ads across multiple formats.
Proficiency in
Google Analytics
,
Meta Business Suite
, and other performance tracking tools.
Solid understanding of
SEO, SEM, email marketing
, and
social media strategy
.
Experience with
A/B testing
,
conversion rate optimization (CRO)
, and
customer journey mapping
.
Professional Competencies
Strong
communication, organizational
, and
project management
skills.
Excellent
time management
and ability to prioritize in a fast-paced environment.
Passion for crafting
visually engaging media content
and storytelling through digital platforms.
Detail-oriented with a creative mindset and a proactive approach to problem-solving.
Collaborative spirit with the ability to work effectively across teams and departments.
Commitment to continuous learning and staying current with
digital marketing innovations
.
Job Type: Full-time
Pay: ₹40,000.00 - ₹60,000.00 per month
Benefits:
Provident Fund
Work Location: In person
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