Job Description

Key Responsibilities:Creative Leadership:

Oversee the development of creative concepts, branding, visual communication, and campaign direction across all platforms. Guide and inspire internal and external creative teams (designers, content creators, videographers) to produce high-quality, brand-consistent outputs. Ensure that all creative outputs align with the brand voice, tone, and market objectives. Manage and refine the visual identity of the brand.

Digital Marketing Strategy:

Plan, execute, and optimize digital marketing strategies across all key channels including SEO, SEM, social media, email marketing, display advertising, and content marketing. Own and drive key performance metrics such as traffic, engagement, leads, conversion rates, and ROI. Analyze and report on campaign performance, using data to inform future strategies. Lead performance marketing initiatives (Google Ads, Meta Ads, LinkedIn, etc.).

Team Management & Collaboration:

Manage cross-functional teams including digital marketers, designers, and content specialists. Collaborate with product, sales, and technology teams to ensure alignment between marketing efforts and business objectives. Manage agency relationships and vendor contracts as needed.

Requirements:

Bachelor's or Master's degree in Marketing, Communications, Design, or related field. 8+ years of proven experience in creative direction and digital marketing leadership. Strong portfolio showcasing brand campaigns, digital ads, and creative work. Hands-on expertise with tools like Adobe Creative Suite, Google Analytics, Meta Ads Manager, HubSpot/Marketo, SEO tools, etc. Deep understanding of customer journey, market segmentation, and digital funnels. Excellent leadership, communication, and project management skills. Ability to work in a fast-paced, high-growth environment with a blend of strategic thinking and execution.

Preferred:

Experience in a B2B or D2C environment. Prior startup or agency experience. Working knowledge of video marketing and motion graphics is a plus.
Job Types: Full-time, Permanent

Pay: Up to ?50,000.00 per month

Schedule:

Day shift
Work Location: In person