plays a pivotal role in driving online brand presence, customer engagement, and lead generation. This mid-level position requires a blend of strategic thinking, technical expertise, and creativity to manage and optimize digital marketing campaigns across various channels.
Key Responsibilities
1.
Strategy Development & Execution
Design and implement comprehensive digital marketing strategies across SEO, SEM, email, social media, PPC, and content marketing to meet business objectives.
Conduct market research to identify trends, customer behavior, and competitor activities, using insights to inform campaign planning. JobDescription.org
2.
Campaign Management & Optimization
Oversee and optimize online advertising campaigns (Google Ads, Meta Ads, etc.) to increase brand awareness and drive traffic.
Monitor and analyze campaign performance metrics using tools like Google Analytics to track KPIs and ROI. Recruiting Resources+2Teamdash+2HireQuotient+2HireQuotient
3.
Content Creation & Social Media Management
Develop and manage content for digital channels, including websites, blogs, and social media platforms.
Plan and monitor the company's presence on social media platforms, ensuring consistent brand messaging. TeamdashReddit
4.
Collaboration & Stakeholder Engagement
Work closely with internal teams (design, sales, product) and external agencies to ensure alignment of digital marketing efforts with overall business goals.
Manage relationships with external partners and vendors to leverage their expertise in digital marketing. JobDescription.org
5.
Analytics & Reporting
Utilize web analytics tools to measure the effectiveness of digital campaigns and provide regular reports to senior management.
Analyze data to identify areas for improvement and adjust strategies accordingly. Manatal
Required Skills & Qualifications
Bachelor's degree in Marketing, Business Administration, or a related field.
5 to 7 years of proven experience in digital marketing roles.
Strong knowledge of digital marketing channels, strategies, and platforms.
Proficiency in tools like Google Analytics, Google Ads, and social media ad platforms.
Experience with content management systems and basic HTML/CSS.
Excellent analytical, communication, and interpersonal skills.
Ability to manage multiple projects simultaneously and meet deadlines.
HR Contact : 7845021695
Job Type: Full-time
Pay: ?50,000.00 - ?60,000.00 per month
Benefits:
Health insurance
Schedule:
Day shift
Supplemental Pay:
Performance bonus
Work Location: In person
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Job Detail
Job Id
JD3703223
Industry
Not mentioned
Total Positions
1
Job Type:
Contract
Salary:
Not mentioned
Employment Status
Permanent
Job Location
TN, IN, India
Education
Not mentioned
Experience
Year
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Beware of fraud agents! do not pay money to get a job
MNCJobsIndia.com will not be responsible for any payment made to a third-party. All Terms of Use are applicable.