Job Description

Job Title

Digital Marketing Manager - Real Estate Lead Generation

Company Name

BuyBuzz Infra

Job Location

Gurugram, Haryana (On-site)

Job Type

Full-time

Experience Required

3 to 4 Years (Real Estate Experience Mandatory)

BuyBuzz Infra is hiring an experienced

Digital Marketing Manager

with a strong background in

real estate lead generation

. The candidate will be responsible for planning, executing, and optimizing performance marketing campaigns to generate high-quality leads for residential and commercial real estate projects.

Key Responsibilities

Plan and manage

lead generation campaigns

for real estate projects Handle

Meta Ads (Facebook & Instagram)

and

Google Ads

(Search, Display, YouTube) Create, optimize, and manage

lead forms, landing pages, and funnels

Ensure

lead quality, low CPL, and better conversion rates

Perform

audience targeting, retargeting, and lookalike campaigns

Coordinate with the sales team to improve lead conversion Monitor campaigns daily and optimize budgets and performance Conduct

A/B testing

for ad copies, creatives, and CTAs Track performance using

Meta Ads Manager, Google Analytics, and CRM tools

Prepare weekly and monthly performance reports
Requirements

Minimum

3-4 years of experience

in Digital Marketing

Real estate lead generation experience is compulsory

Strong hands-on experience in

Meta Ads and Google Ads

Experience handling

high-ticket campaigns

(flats, plots, villas, commercial) Knowledge of

conversion tracking, pixels, CPL, CTR, and ROI

Ability to work independently and manage multiple campaigns Basic knowledge of SEO and social media marketing is a plus
Preferred Candidate

Experience working with

real estate developers, channel partners, or brokerage firms

Knowledge of

Delhi-NCR / Gurugram real estate market

(preferred) Performance-driven and result-oriented mindset
Benefits

Competitive salary (based on experience) Performance incentives Growth opportunity in a fast-growing real estate company
Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹50,000.00 per month

Work Location: In person