Job Description

Key Responsibilities

Develop and Implement Digital Marketing Strategies:

Design, plan, and execute comprehensive digital marketing strategies to achieve business goals.

Team Leadership:

Manage and mentor a team of digital marketing professionals, ensuring continuous development and performance optimization.

Social Media Management:

Oversee social media strategy, content creation, and community management across multiple platforms.

Public and Media Relations:

Build and maintain strong relationships with media outlets, influencers, and other stakeholders to enhance brand visibility.

Marketing Campaigns:

Plan and execute digital marketing campaigns, including email marketing, content marketing, SEO, SEM, PPC, and affiliate marketing.

Analytics and Reporting:

Utilize analytical tools to measure and report on campaign performance, providing actionable insights to improve ROI.

Budget Management:

Manage the digital marketing budget, ensuring effective allocation of resources to maximize impact.

Collaboration:

Work closely with cross-functional teams, including sales, product development, and customer support, to align marketing strategies with business objectives.

Stay Updated:

Keep abreast of the latest trends and best practices in digital marketing, ensuring the company remains competitive in the digital landscape.

Skills:

Strong relationship management abilities.

Expertise in social media marketing and public relations.

Proficiency in media relations and marketing strategy.

Excellent analytical skills with experience using digital marketing tools and platforms (e.g., Google Analytics, SEMrush, HubSpot).

Strong project management and organizational skills.

Creative thinker with the ability to develop innovative marketing solutions.

Excellent written and verbal communication skills.

Job Type: Full-time

Pay: ₹40,000.00 - ₹55,000.00 per month

Work Location: In person