Job Description

Digital Marketing Manager

Organic Growth Strategy| Paid Campaigns | Branding | Advertising

Location: Rajkot

Must Have...

Skills and Qualities of a Digital Marketing Manager

- Minimum 4-5 years of hands-on experience in managing social media for brands.

- Expertise in planning content calendars and digital growth strategies tailored to individual client needs.

- Proficient in running paid promotions across platforms like Meta (Facebook & Instagram), LinkedIn, and YouTube.

- Strong command over organic growth techniques, including trend-based content and audience engagement tactics.

- Deep understanding of platform algorithms, user behavior, and post-performance analytics.

- Capable of handling multiple client pages simultaneously with creativity and consistency.

- Skilled in tools like Meta Business Suite, Creator Studio, Google Analytics, and social scheduling tools (e.g., Buffer, Later).

- Strong visual communication and storytelling abilities with a flair for content aesthetics.

- Ability to stay updated with digital trends, reel formats, hashtag strategy, and influencer collaborations.

Roles & Responsibilities:

- Develop social media strategies to enhance online presence and community growth for clients.

- Create monthly content plans aligned with client goals and industry trends.

- Oversee the execution and publishing of content across Instagram, Facebook, LinkedIn, YouTube, etc.

- Monitor campaign performance, analyze reach, engagement, and lead metrics, and share insights.

- Run paid ad campaigns - plan budgets, target audiences, optimize creatives, and track ROI.

- Engage with followers, manage DMs, comments, and build positive brand interaction.

- Track competitor activities and market trends to fine-tune strategy.

- Identify relevant influencers based on brand category, audience fit, and engagement

- Initiate and manage collaborations with influencers for brand promotions and campaign execution.

- Deliver monthly performance reports and present growth suggestions to clients.

Education Qualification:

Graduate / Postgraduate - Specialization in Digital Marketing, Mass Communication, or

related fields is preferable.

Experience Required:

Minimum 4-5 years in Digital Marketing Management

Job Types: Full-time, Permanent

Pay: ₹40,000.00 - ₹50,000.00 per month

Work Location: In person